In 2014, climate frustration reached an all time high among several of us, as we were seeing no signs of real leadership among our politicians or the majority of our companies. So, we looked into how we as individuals could fight climate change. What we found was truly inspiring!
Yes, it does matter what we do as individuals - when we come together and work towards the same goal. Teaming up with leading experts in climate data and climate psychology, we prototyped Ducky - a tool that can nudge people towards sustainability.
Working from the inspiring tech-and-innovation hub of Trondheim in Norway, we're trying every day to make it easier for individuals, organisations, businesses, schools and politicians to take on sustainable actions and kick-start the green shift.